Rocky Top
Dev Shop

Knoxville web development services

Choose the path to more leads.

01 / SERVICES

Whether you need a strong first website, a complete lead-generation system, local SEO, website management, or ongoing social media, every engagement is built around a clear business outcome.

Explore the options
Web development✦Website design✦Website builder✦Website management✦SEO✦Website leads✦Social media✦ Web development✦Website design✦Website builder✦Website management✦SEO✦Website leads✦Social media✦

Summer Special

$150 off any website plan through August 31, 2026.

Starter Site, Focused Launch, Lead Engine, Fully Custom Website, and E-Commerce Website plans all qualify. Website Care is $79/month for the first 3 months.

Claim the special

Website packages

Starting-at pricing that grows with your goals.

These packages are built to be competitive for East Tennessee small businesses while leaving room to tailor scope, pages, integrations, SEO, and ongoing support.

01STARTER

Starting at $499

Starter Site

A clean, mobile-friendly starter website that gives your business a credible place to send referrals, social visitors, and new prospects.

Summer Special: $150 off this website plan through August 31, 2026.

Best fit if:You need an affordable first website, a simple one-page presence, or a fast upgrade from having no real website at all.

What’s included

  • Starter page planning
  • Mobile-friendly website design
  • Contact form or call/email CTA
  • Basic on-page SEO setup
  • Google-friendly page title and description
  • Social and review links
Start your site
02POPULAR

Starting at $999

Focused Launch

A polished small business website with stronger structure, better content flow, and the foundation needed to turn visitors into leads.

Summer Special: $150 off this website plan through August 31, 2026.

Best fit if:You need multiple pages, stronger credibility, and a site that explains your services clearly across Knoxville, Maryville, and nearby markets.

What’s included

  • Strategy and page planning
  • Up to five custom pages
  • Responsive website design and development
  • Lead-focused contact form
  • Foundational SEO and local keywords
  • Analytics and conversion setup
  • Social media and Google review links
Plan your launch
03LEADS

Starting at $1,499

Lead Engine

A conversion-focused website and local SEO foundation designed to help qualified customers find you, trust you, and take action.

Summer Special: $150 off this website plan through August 31, 2026.

Best fit if:Your business is established, but your current site is dated, hard to find, or not producing enough calls and inquiries.

What’s included

  • Business, audience, and competitor strategy
  • Custom multi-page website
  • Service and location page structure
  • Local SEO and structured data
  • Conversion copy guidance
  • Lead tracking and analytics
  • Launch content for social media
Build your lead engine
04CUSTOM

Starting at $2,499

Fully Custom Website

A deeper custom website for businesses that need more design polish, more complex content, special integrations, or a more advanced user experience.

Summer Special: $150 off this website plan through August 31, 2026.

Best fit if:You need a website built around your exact brand, sales process, services, content, and lead-generation goals.

What’s included

  • Custom design direction
  • Advanced page sections and layouts
  • Performance and accessibility improvements
  • Forms, integrations, and tracking
  • Technical SEO foundation
  • Launch support and training
Talk custom scope
05STORE

Starting at $3,499

E-Commerce Website

An online store setup for businesses that need to sell products, take payments, organize catalog content, and launch with confidence.

Summer Special: $150 off this website plan through August 31, 2026.

Best fit if:You need product pages, checkout, payment setup, store structure, and a site built to support future promotions.

What’s included

  • Store planning and product structure
  • E-commerce design and development
  • Payment and checkout setup
  • Product page SEO basics
  • Shipping/tax guidance where applicable
  • Launch testing and handoff
Plan your store
06GROWTH

Starting at $149/mo

Website Care

Ongoing website management, maintenance, updates, SEO improvements, and support so your site keeps working after launch.

Summer Special: $79/month for the first 3 months when started by August 31, 2026.

Best fit if:You want help with updates, content changes, hosting support, backups, performance, landing pages, SEO, or social media campaigns.

Popular add-ons

  • Website maintenance from $149/mo
  • SEO and social growth from $299/mo
  • Hosting support and content edits
  • Landing pages and service updates
  • Monthly reporting and next steps
  • Performance and security checks
Get ongoing support

More than deliverables

Not just design. A system for getting chosen.

A website only works when the right people can find it, understand it, believe it, and act on it. That is why strategy, SEO, conversion structure, and social proof are built into the work—not treated as afterthoughts.

01AttractSearch and social create relevant attention.
02ConnectClear messaging makes your value easy to understand.
03ConvertFocused pages and calls to action capture demand.

Focused options

Need one specific thing?

These focused engagements solve a clear problem without requiring a complete website project.

01 / REFRESH

Website Tune-Up

Focused improvements to content, layout, mobile usability, calls to action, and foundational SEO.

Ask about a tune-up ↗
02 / CAMPAIGN

Lead Landing Page

A dedicated, conversion-focused page for a specific service, seasonal offer, ad campaign, or launch.

Plan a landing page ↗
03 / SOCIAL

Social Starter System

A practical content direction, reusable post templates, profile guidance, and a launch-ready content set.

Build your social system ↗

What we offer

Built for searches that turn into customers.

We focus on the digital pieces that help local businesses get discovered and contacted: web development, website design, website builder cleanup, website management, SEO, local SEO, landing pages, conversion copy, analytics, and social media marketing.

That means your site is not just a brochure. It is a managed lead system built for Knoxville, Maryville, Lenoir City, Alcoa, Knox County, Blount County, Loudon County, Roane County, and the surrounding East Tennessee market.

01

Get found

Local SEO, page structure, search-ready content, technical cleanup, and service area targeting.

02

Get chosen

Modern website design, clear copy, proof, reviews, service details, and mobile-first usability.

03

Get leads

Conversion paths, forms, lead landing pages, calls to action, tracking, and follow-up visibility.

04

Stay active

Website management, updates, content support, social media campaigns, and performance reporting.

Free website audit

Not sure what your site needs first?

Send your website over and we will review the basics: mobile usability, page structure, local SEO, calls to action, speed concerns, and missed lead opportunities.

Request a free audit

Explore focused help

Service pages for local business searches.

These pages give search engines and customers clearer paths into what Rocky Top Dev Shop offers across East Tennessee.

01

Knoxville Web Design

Modern website design and development for Knoxville businesses that need more leads.

 02

Maryville Web Design

Local web design from a Maryville-raised full-stack developer serving Blount County.

 03

Website Maintenance

Ongoing website management, hosting support, updates, security, and content help.

 04

SEO Services

Local SEO, service pages, tracking, and content improvements for East Tennessee searches.

A connected journey

Every channel has a job.

Your website, SEO, and social media work better together than they do as isolated marketing tasks.

SEARCH

They find you

SEO and useful content meet active customer demand.

SOCIAL

They recognize you

Consistent proof and expertise build familiarity over time.

WEBSITE

They trust you

Clear design and messaging answer the questions that matter.

CONVERSION

They contact you

A direct next step captures the opportunity while interest is high.

Common questions

Website, SEO, hosting, and timeline FAQs.

How much does a small business website cost?

Starter sites begin at $499. Most small business websites land between $999 and $2,499+ depending on page count, custom design, copy needs, SEO, contact forms, integrations, and e-commerce features.

Do you offer hosting?

Yes. Hosting support and website care plans are available, and we can also work with your existing hosting account if you already have one.

Can you maintain my existing website?

Yes. We can help with updates, cleanup, content changes, landing pages, performance improvements, forms, security checks, and SEO improvements even if we did not build the original site.

Do you work with WordPress?

Yes. WordPress development, redesigns, maintenance, performance improvements, security updates, and SEO cleanup are all available.

How long does a website take?

A starter website can often launch in 1-2 weeks once content is ready. Larger custom websites usually take 3-6+ weeks depending on scope, page count, integrations, feedback, and launch requirements.

Do you help with Google rankings?

Yes. We help with technical SEO, local SEO, service pages, location pages, search-ready content, analytics, and conversion tracking. No honest company can guarantee rankings, but we build the site to compete better in local search.

Let’s build the path to your next customer.

Get a free website audit